{"title":"Elemental","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eInspired by early nomadic weaving across the world, these rugs prioritize the form's essential elements, and its original intention: to add warmth and comfort to your space. \u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"shag-rug-rojda","title":"Rojda","description":"\u003cp\u003eNatural shag rug made by skilled artisans using time-honored techniques in Bhadohi, India\u003c\/p\u003e\u003cp\u003eNatural inconsistencies and slight variations in size are inherent in these unique, handwoven rugs\u003c\/p\u003e\u003c!-- details --\u003e\u003cp\u003eNatural shag rug made by skilled artisans using time-honored techniques in Bhadohi, India\u003c\/p\u003e\u003cp\u003eNatural inconsistencies and slight variations in size are inherent in these unique, handwoven rugs\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e100% New Zealand wool\u003c\/li\u003e\n\u003cli\u003ePlush pile (1\" to 1.5\" high)\u003c\/li\u003e\n\u003cli\u003eColor palette: warm vanilla beige, sandstone, tan, coral, slate gray, teal\u003c\/li\u003e\n\u003cli\u003eTie-dyed with azo-free dyes in small batches for depth of color\u003c\/li\u003e\n\u003cli\u003eNatural shedding within the first month of use is to be expected - keep your non-rotary vacuum handy! \u003c\/li\u003e\n\u003cli\u003eThe shedding quantity and duration varies by foot traffic and rug construction\u003c\/li\u003e\n\u003cli\u003eShedding is typical for most rugs for the first 6-9 months\u003c\/li\u003e\n\u003cli\u003eDue to its handmade nature a 5% variance in size, color and texture is to be expected.\u003c\/li\u003e\n\u003cli\u003eThis shag rug is the real thing-entirely hand-knotted by expert weavers, which is rare, as even \"luxury\" retailers frequently sell less sturdy hand-tufted or hand-loomed substitutes\u003c\/li\u003e\n\u003c\/ul\u003e\u003c!-- notes --\u003e\u003cp\u003e\u003cb\u003eThe Collection\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eTaking cues from early nomadic techniques across the world, the Elemental Collection represents a foundational type of weave. Like the midcentury designers who loved them, these rugs prioritize the most essential elements of the form, and its original purpose: woven like a sheep's fleece, to keep a body warm.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Design\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eRojda is inspired by a traditional Turkish tulu, with a bright geometric double central medallion and a faded blue border. It's been hand-washed multiple times to achieve extra-soft texture.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Material\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eNew Zealand wool is a premium wool beloved for its softness and long fibers. Like all wools, it has a hydrophobic layer which repels dust and dirt, and it has lanolin, which provides its trademark luster as well as protects the fiber from breaking or shedding. It's woven onto a sturdy cotton warp for added durability.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Maker\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eOur partner is a third-generation family-run weaving house in Bhadohi, India. They specialize in hand-knotted plush pile rugs, and their knowledge helped us improve the rugs' construction for strength and less shedding. We like their values, too: creating high quality product and taking good care of their team.\u003c\/p\u003e\u003c!-- Rug Care --\u003e\u003cul\u003e\n\u003cli\u003eDust and dirt that accumulate in your rug can erode the fibers over time. The best way to combat this is to take your rug outside and give it a good shake every couple of weeks. Depending on how large it is, you may need to recruit a friend to help. Also, be sure to get a rug pad-this helps to preserve your rug in spite of dirt.\u003c\/li\u003e\n\u003cli\u003eIf shaking it out isn't possible, you can vacuum it instead-just be cautious, and don't use a rotary vacuum, because it can damage the fibers. Once or twice a month, use the suction attachment gently, from side to side. Once or twice a year, flip your rug over and vacuum the back. To ensure equal wear and protect against walk patterns, change your rug's direction periodically.\u003c\/li\u003e\n\u003cli\u003eVacuum on low power with a non-rotary (no spinning brush) vacuum or suction attachment only.\u003c\/li\u003e\n\u003cli\u003eLightly vacuum the rug once a week \u003c\/li\u003e\n\u003cli\u003eOnce a year, let it sunbathe. Hang it in the sun for a few hours when it's hottest, and flip it over midway through, to expose both sides to direct sunlight. This sun-bleaching helps further sanitize the wool. It's a natural method to bleach and deodorize it.\u003c\/li\u003e\n\u003cli\u003eEvery 3-5 years, we recommend getting your rug professionally hand-washed. Please do not take it to get steam or dry cleaned-this will almost certainly damage the rug! Hand-washing requires the use of a pH-balanced shampoo, worked into the rug by hand with a soft-bristled brush, before being rinsed thoroughly. This process should be repeated a few times.\u003c\/li\u003e\n\u003cli\u003eUse a high-quality rug pad to absorb shock and reduce damage to the pile\u003c\/li\u003e\n\u003cli\u003eDue to the hand-crafted nature of our rugs, you can expect to see light shedding, matting, and signs of fiber and thread breakage over time. For high traffic areas, these effects may occur more quickly and easily.\u003c\/li\u003e\n\u003cli\u003eSpot cleaning instructions: \u003c\/li\u003e\n\u003cul\u003e\n\u003cli\u003eLightly dampen a paper towel or cloth with clean water\u003c\/li\u003e\n\u003cli\u003eGently blot the affected area with your damp towel or cloth to dilute the stain\u003c\/li\u003e\n\u003cli\u003eIf the stain persists, try using an unscented, citrus-free, clear soap to avoid bleaching the textile.\u003c\/li\u003e\n\u003cli\u003eRepeat this process until the stain is removed\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cli\u003eFrom time to time you may spot tiny flecks of dried hay or grass woven within the fibers-traces of the grazing pastures where the sheep once roamed. These can be removed by hand or with tweezers.\u003c\/li\u003e\n\u003cli\u003eBecause this rug is made from natural wool rich in lanolin, it may release a subtle sheep-like scent when damp. It's simply the fiber's natural character, and it will disappear once dry.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SHB","offers":[{"title":"4' x 6'","offer_id":32250760921187,"sku":"SHBR07ROJBC4X6","price":299.4,"currency_code":"USD","in_stock":true},{"title":"5' x 8'","offer_id":32250760953955,"sku":"SHBR07ROJBC5X8","price":377.4,"currency_code":"USD","in_stock":false},{"title":"6' x 9'","offer_id":32250760986723,"sku":"SHBR07ROJBC6X9","price":485.4,"currency_code":"USD","in_stock":false},{"title":"8' x 10'","offer_id":33390760132707,"sku":"SHBR07ROJBC8X10","price":701.4,"currency_code":"USD","in_stock":false},{"title":"9' x 12'","offer_id":40334073626723,"sku":"SHBR07ROJBC9X12","price":917.4,"currency_code":"USD","in_stock":false},{"title":"Swatch","offer_id":42400074104931,"sku":"FAKE-PSW-SHBR07ROJBC","price":249.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1718\/8557\/products\/1-SHBR07ROJBC9X12-1ove-handknotted-shag-rug-rojda.jpg?v=1690570199"},{"product_id":"handknotted-shag-rug-lais","title":"Lais","description":"\u003cp\u003eNatural shag rug made by skilled artisans using time-honored techniques in Bhadohi, India\u003c\/p\u003e\u003cp\u003eNatural inconsistencies and slight variations in size are inherent in these unique, handwoven rugs\u003c\/p\u003e\u003c!-- details --\u003e\u003cp\u003eNatural shag rug made by skilled artisans using time-honored techniques in Bhadohi, India\u003c\/p\u003e\u003cp\u003eNatural inconsistencies and slight variations in size are inherent in these unique, handwoven rugs\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e100% New Zealand wool\u003c\/li\u003e\n\u003cli\u003ePlush pile (1\" to 1.5\" high)\u003c\/li\u003e\n\u003cli\u003eColor palette: warm vanilla beige, walnut brown, sandstone\u003c\/li\u003e\n\u003cli\u003eTie-dyed with azo-free dyes in small batches for depth of color\u003c\/li\u003e\n\u003cli\u003eNatural shedding within the first month of use is to be expected - keep your non-rotary vacuum handy! \u003c\/li\u003e\n\u003cli\u003eThe shedding quantity and duration varies by foot traffic and rug construction\u003c\/li\u003e\n\u003cli\u003eShedding is typical for most rugs for the first 6-9 months\u003c\/li\u003e\n\u003cli\u003eDue to its handmade nature a 5% variance in size, color and texture is to be expected.\u003c\/li\u003e\n\u003cli\u003eThis shag rug is the real thing-entirely hand-knotted by expert weavers, which is rare, as even \"luxury\" retailers frequently sell less sturdy hand-tufted or hand-loomed substitutes\u003c\/li\u003e\n\u003c\/ul\u003e\u003c!-- notes --\u003e\u003cp\u003e\u003cb\u003eThe Collection\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eTaking cues from early nomadic techniques across the world, the Elemental Collection represents a foundational type of weave. Like the midcentury designers who loved them, these rugs prioritize the most essential elements of the form, and its original purpose: woven like a sheep's fleece, to keep a body warm.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Design\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eLais is inspired by a traditional Turkish tulu, with a repeating geometric motif. It's been hand-washed multiple times to achieve extra-soft texture.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Material\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eNew Zealand wool is a premium wool beloved for its softness and long fibers. Like all wools, it has a hydrophobic layer which repels dust and dirt, and it has lanolin, which provides its trademark luster as well as protects the fiber from breaking or shedding. It's woven onto a sturdy cotton warp for added durability.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Maker\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eOur partner is a third-generation family-run weaving house in Bhadohi, India. They specialize in hand-knotted plush pile rugs, and their knowledge helped us improve the rugs' construction for strength and less shedding. We like their values, too: creating high quality product and taking good care of their team.\u003c\/p\u003e\u003c!-- Rug Care --\u003e\u003cul\u003e\n\u003cli\u003eDust and dirt that accumulate in your rug can erode the fibers over time. The best way to combat this is to take your rug outside and give it a good shake every couple of weeks. Depending on how large it is, you may need to recruit a friend to help. Also, be sure to get a rug pad-this helps to preserve your rug in spite of dirt.\u003c\/li\u003e\n\u003cli\u003eIf shaking it out isn't possible, you can vacuum it instead-just be cautious, and don't use a rotary vacuum, because it can damage the fibers. Once or twice a month, use the suction attachment gently, from side to side. Once or twice a year, flip your rug over and vacuum the back. To ensure equal wear and protect against walk patterns, change your rug's direction periodically.\u003c\/li\u003e\n\u003cli\u003eVacuum on low power with a non-rotary (no spinning brush) vacuum or suction attachment only.\u003c\/li\u003e\n\u003cli\u003eLightly vacuum the rug once a week \u003c\/li\u003e\n\u003cli\u003eOnce a year, let it sunbathe. Hang it in the sun for a few hours when it's hottest, and flip it over midway through, to expose both sides to direct sunlight. This sun-bleaching helps further sanitize the wool. It's a natural method to bleach and deodorize it.\u003c\/li\u003e\n\u003cli\u003eEvery 3-5 years, we recommend getting your rug professionally hand-washed. Please do not take it to get steam or dry cleaned-this will almost certainly damage the rug! Hand-washing requires the use of a pH-balanced shampoo, worked into the rug by hand with a soft-bristled brush, before being rinsed thoroughly. This process should be repeated a few times.\u003c\/li\u003e\n\u003cli\u003eUse a high-quality rug pad to absorb shock and reduce damage to the pile\u003c\/li\u003e\n\u003cli\u003eDue to the hand-crafted nature of our rugs, you can expect to see light shedding, matting, and signs of fiber and thread breakage over time. For high traffic areas, these effects may occur more quickly and easily.\u003c\/li\u003e\n\u003cli\u003eSpot cleaning instructions: \u003c\/li\u003e\n\u003cul\u003e\n\u003cli\u003eLightly dampen a paper towel or cloth with clean water\u003c\/li\u003e\n\u003cli\u003eGently blot the affected area with your damp towel or cloth to dilute the stain\u003c\/li\u003e\n\u003cli\u003eIf the stain persists, try using an unscented, citrus-free, clear soap to avoid bleaching the textile.\u003c\/li\u003e\n\u003cli\u003eRepeat this process until the stain is removed\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cli\u003eFrom time to time you may spot tiny flecks of dried hay or grass woven within the fibers-traces of the grazing pastures where the sheep once roamed. These can be removed by hand or with tweezers.\u003c\/li\u003e\n\u003cli\u003eBecause this rug is made from natural wool rich in lanolin, it may release a subtle sheep-like scent when damp. It's simply the fiber's natural character, and it will disappear once dry.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Revival Rugs","offers":[{"title":"2.25' x 7.5'","offer_id":32707624009827,"sku":"SHBR07LAIBC2-25X7-5","price":255.2,"currency_code":"USD","in_stock":false},{"title":"3' x 10'","offer_id":32707623977059,"sku":"SHBR07LAIBC3X10","price":359.2,"currency_code":"USD","in_stock":true},{"title":"3' x 12'","offer_id":32707624042595,"sku":"SHBR07LAIBC3X12","price":431.2,"currency_code":"USD","in_stock":false},{"title":"Swatch","offer_id":42400164773987,"sku":"FAKE-PSW-SHBR07LAIBC","price":269.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1718\/8557\/products\/1-SHBR07LAIBC3X12-1ove-handknotted-shag-rug-lais.jpg?v=1669755709"},{"product_id":"handknotted-shag-rug-dahl","title":"Dahl","description":"\u003cp\u003eNatural shag rug made by skilled artisans using time-honored techniques in Bhadohi, India\u003c\/p\u003e\u003cp\u003eNatural inconsistencies and slight variations in size are inherent in these unique, handwoven rugs\u003c\/p\u003e\u003c!-- details --\u003e\u003cp\u003eNatural shag rug made by skilled artisans using time-honored techniques in Bhadohi, India\u003c\/p\u003e\u003cp\u003eNatural inconsistencies and slight variations in size are inherent in these unique, handwoven rugs\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e100% New Zealand wool\u003c\/li\u003e\n\u003cli\u003ePlush pile (1\" to 1.5\" high)\u003c\/li\u003e\n\u003cli\u003e3.5\" hand-knotted fringe. Fringe is not included in the overall dimensions above.\u003c\/li\u003e\n\u003cli\u003eColor palette: cadmium red, fiery orange, teal\u003c\/li\u003e\n\u003cli\u003eTie-dyed with azo-free dyes in small batches for depth of color\u003c\/li\u003e\n\u003cli\u003eNatural shedding within the first month of use is to be expected - keep your non-rotary vacuum handy! \u003c\/li\u003e\n\u003cli\u003eThe shedding quantity and duration varies by foot traffic and rug construction\u003c\/li\u003e\n\u003cli\u003eShedding is typical for most rugs for the first 6-9 months\u003c\/li\u003e\n\u003cli\u003eDue to its handmade nature a 5% variance in size, color and texture is to be expected.\u003c\/li\u003e\n\u003cli\u003eThis shag rug is the real thing-entirely hand-knotted by expert weavers, which is rare, as even \"luxury\" retailers frequently sell less sturdy hand-tufted or hand-loomed substitutes\u003c\/li\u003e\n\u003cli\u003eWant this rug in a custom size? Click \u003ca href=\"https:\/\/www.revivalrugs.com\/products\/custom-handknotted-shag-rug-dahl\"\u003ehere\u003c\/a\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\u003c!-- notes --\u003e\u003cp\u003e\u003cb\u003eThe Collection\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eTaking cues from early nomadic techniques across the world, the Elemental Collection represents a foundational type of weave. Like the midcentury designers who loved them, these rugs prioritize the most essential elements of the form, and its original purpose: woven like a sheep's fleece, to keep a body warm.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Design\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eDahl is a modern take on a shag rug, inspired by midcentury minimalism, with an almost-monochrome red and orange field surrounded by a soft greyish-green border. It's been hand-washed multiple times to achieve extra-soft texture.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Material\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eNew Zealand wool is a premium wool beloved for its softness and long fibers. Like all wools, it has a hydrophobic layer which repels dust and dirt, and it has lanolin, which provides its trademark luster as well as protects the fiber from breaking or shedding. It's woven onto a sturdy cotton warp for added durability.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Maker\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eOur partner is a third-generation family-run weaving house in Bhadohi, India. They specialize in hand-knotted plush pile rugs, and their knowledge helped us improve the rugs' construction for strength and less shedding. We like their values, too: creating high quality product and taking good care of their team.\u003c\/p\u003e\u003c!-- Rug Care --\u003e\u003cul\u003e\n\u003cli\u003eDust and dirt that accumulate in your rug can erode the fibers over time. The best way to combat this is to take your rug outside and give it a good shake every couple of weeks. Depending on how large it is, you may need to recruit a friend to help. Also, be sure to get a rug pad-this helps to preserve your rug in spite of dirt.\u003c\/li\u003e\n\u003cli\u003eIf shaking it out isn't possible, you can vacuum it instead-just be cautious, and don't use a rotary vacuum, because it can damage the fibers. Once or twice a month, use the suction attachment gently, from side to side. Once or twice a year, flip your rug over and vacuum the back. To ensure equal wear and protect against walk patterns, change your rug's direction periodically.\u003c\/li\u003e\n\u003cli\u003eVacuum on low power with a non-rotary (no spinning brush) vacuum or suction attachment only.\u003c\/li\u003e\n\u003cli\u003eLightly vacuum the rug once a week \u003c\/li\u003e\n\u003cli\u003eOnce a year, let it sunbathe. Hang it in the sun for a few hours when it's hottest, and flip it over midway through, to expose both sides to direct sunlight. This sun-bleaching helps further sanitize the wool. It's a natural method to bleach and deodorize it.\u003c\/li\u003e\n\u003cli\u003eEvery 3-5 years, we recommend getting your rug professionally hand-washed. Please do not take it to get steam or dry cleaned-this will almost certainly damage the rug! Hand-washing requires the use of a pH-balanced shampoo, worked into the rug by hand with a soft-bristled brush, before being rinsed thoroughly. This process should be repeated a few times.\u003c\/li\u003e\n\u003cli\u003eUse a high-quality rug pad to absorb shock and reduce damage to the pile\u003c\/li\u003e\n\u003cli\u003eDue to the hand-crafted nature of our rugs, you can expect to see light shedding, matting, and signs of fiber and thread breakage over time. For high traffic areas, these effects may occur more quickly and easily.\u003c\/li\u003e\n\u003cli\u003eSpot cleaning instructions: \u003c\/li\u003e\n\u003cul\u003e\n\u003cli\u003eLightly dampen a paper towel or cloth with clean water\u003c\/li\u003e\n\u003cli\u003eGently blot the affected area with your damp towel or cloth to dilute the stain\u003c\/li\u003e\n\u003cli\u003eIf the stain persists, try using an unscented, citrus-free, clear soap to avoid bleaching the textile.\u003c\/li\u003e\n\u003cli\u003eRepeat this process until the stain is removed\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cli\u003eFrom time to time you may spot tiny flecks of dried hay or grass woven within the fibers-traces of the grazing pastures where the sheep once roamed. These can be removed by hand or with tweezers.\u003c\/li\u003e\n\u003cli\u003eBecause this rug is made from natural wool rich in lanolin, it may release a subtle sheep-like scent when damp. It's simply the fiber's natural character, and it will disappear once dry.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SHB","offers":[{"title":"2'6\" x 7'","offer_id":41359643574371,"sku":"SHBR07DAHOR2-5X7","price":319.0,"currency_code":"USD","in_stock":true},{"title":"2'6\" x 9'","offer_id":32707654090851,"sku":"SHBR07DAHOR2-5X9","price":449.0,"currency_code":"USD","in_stock":true},{"title":"2'6\" x 12'","offer_id":32707654123619,"sku":"SHBR07DAHOR2-5X12","price":539.0,"currency_code":"USD","in_stock":true},{"title":"Swatch","offer_id":42122589569123,"sku":"FAKE-PSW-SHBR07DAHOR","price":299.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1718\/8557\/products\/1-SHBR07DAHOR2-5X12-1ove-handknotted-shag-rug-dahl.jpg?v=1728445093"},{"product_id":"handknotted-shag-rug-cala","title":"Cala","description":"\u003cp\u003eNatural shag rug made by skilled artisans using time-honored techniques in Bhadohi, India\u003c\/p\u003e\u003cp\u003eNatural inconsistencies and slight variations in size are inherent in these unique, handwoven rugs\u003c\/p\u003e\u003c!-- details --\u003e\u003cp\u003eNatural shag rug made by skilled artisans using time-honored techniques in Bhadohi, India\u003c\/p\u003e\u003cp\u003eNatural inconsistencies and slight variations in size are inherent in these unique, handwoven rugs\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e100% New Zealand wool\u003c\/li\u003e\n\u003cli\u003ePlush pile (1\" to 1.5\" high)\u003c\/li\u003e\n\u003cli\u003eColor palette: Warm vanilla beige, bone beige, walnut brown, slate gray, sandstone, tan\u003c\/li\u003e\n\u003cli\u003eTie-dyed with azo-free dyes in small batches for depth of color\u003c\/li\u003e\n\u003cli\u003eNatural shedding within the first month of use is to be expected - keep your non-rotary vacuum handy! \u003c\/li\u003e\n\u003cli\u003eThe shedding quantity and duration varies by foot traffic and rug construction\u003c\/li\u003e\n\u003cli\u003eShedding is typical for most rugs for the first 6-9 months\u003c\/li\u003e\n\u003cli\u003eDue to its handmade nature a 5% variance in size, color and texture is to be expected.\u003c\/li\u003e\n\u003cli\u003eThis shag rug is the real thing-entirely hand-knotted by expert weavers, which is rare, as even \"luxury\" retailers frequently sell less sturdy hand-tufted or hand-loomed substitutes\u003c\/li\u003e\n\u003c\/ul\u003e\u003c!-- notes --\u003e\u003cp\u003e\u003cb\u003eThe Collection\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eTaking cues from early nomadic techniques across the world, the Elemental Collection represents a foundational type of weave. Like the midcentury designers who loved them, these rugs prioritize the most essential elements of the form, and its original purpose: woven like a sheep's fleece, to keep a body warm.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Design\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eCala is inspired by a traditional Turkish tulu, with a soft blue geometric central medallion and a simple single-line border. Its beige ground is full of movement, with occasional striations of cooler tones that add dynamism. It's been hand-washed multiple times to achieve extra-soft texture.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Material\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eNew Zealand wool is a premium wool beloved for its softness and long fibers. Like all wools, it has a hydrophobic layer which repels dust and dirt, and it has lanolin, which provides its trademark luster as well as protects the fiber from breaking or shedding. It's woven onto a sturdy cotton warp for added durability.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Maker\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eOur partner is a third-generation family-run weaving house in Bhadohi, India. They specialize in hand-knotted plush pile rugs, and their knowledge helped us improve the rugs' construction for strength and less shedding. We like their values, too: creating high quality product and taking good care of their team.\u003c\/p\u003e\u003c!-- Rug Care --\u003e\u003cul\u003e\n\u003cli\u003eDust and dirt that accumulate in your rug can erode the fibers over time. The best way to combat this is to take your rug outside and give it a good shake every couple of weeks. Depending on how large it is, you may need to recruit a friend to help. Also, be sure to get a rug pad-this helps to preserve your rug in spite of dirt.\u003c\/li\u003e\n\u003cli\u003eIf shaking it out isn't possible, you can vacuum it instead-just be cautious, and don't use a rotary vacuum, because it can damage the fibers. Once or twice a month, use the suction attachment gently, from side to side. Once or twice a year, flip your rug over and vacuum the back. To ensure equal wear and protect against walk patterns, change your rug's direction periodically.\u003c\/li\u003e\n\u003cli\u003eVacuum on low power with a non-rotary (no spinning brush) vacuum or suction attachment only.\u003c\/li\u003e\n\u003cli\u003eLightly vacuum the rug once a week \u003c\/li\u003e\n\u003cli\u003eOnce a year, let it sunbathe. Hang it in the sun for a few hours when it's hottest, and flip it over midway through, to expose both sides to direct sunlight. This sun-bleaching helps further sanitize the wool. It's a natural method to bleach and deodorize it.\u003c\/li\u003e\n\u003cli\u003eEvery 3-5 years, we recommend getting your rug professionally hand-washed. Please do not take it to get steam or dry cleaned-this will almost certainly damage the rug! Hand-washing requires the use of a pH-balanced shampoo, worked into the rug by hand with a soft-bristled brush, before being rinsed thoroughly. This process should be repeated a few times.\u003c\/li\u003e\n\u003cli\u003eUse a high-quality rug pad to absorb shock and reduce damage to the pile\u003c\/li\u003e\n\u003cli\u003eDue to the hand-crafted nature of our rugs, you can expect to see light shedding, matting, and signs of fiber and thread breakage over time. For high traffic areas, these effects may occur more quickly and easily.\u003c\/li\u003e\n\u003cli\u003eSpot cleaning instructions: \u003c\/li\u003e\n\u003cul\u003e\n\u003cli\u003eLightly dampen a paper towel or cloth with clean water\u003c\/li\u003e\n\u003cli\u003eGently blot the affected area with your damp towel or cloth to dilute the stain\u003c\/li\u003e\n\u003cli\u003eIf the stain persists, try using an unscented, citrus-free, clear soap to avoid bleaching the textile.\u003c\/li\u003e\n\u003cli\u003eRepeat this process until the stain is removed\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cli\u003eFrom time to time you may spot tiny flecks of dried hay or grass woven within the fibers-traces of the grazing pastures where the sheep once roamed. These can be removed by hand or with tweezers.\u003c\/li\u003e\n\u003cli\u003eBecause this rug is made from natural wool rich in lanolin, it may release a subtle sheep-like scent when damp. It's simply the fiber's natural character, and it will disappear once dry.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SHB","offers":[{"title":"4' x 6'","offer_id":32707680731235,"sku":"SHBR07CALGY4X6","price":239.4,"currency_code":"USD","in_stock":false},{"title":"5' x 8'","offer_id":32707680764003,"sku":"SHBR07CALGY5X8","price":329.4,"currency_code":"USD","in_stock":false},{"title":"6' x 9'","offer_id":32707680796771,"sku":"SHBR07CALGY6X9","price":449.4,"currency_code":"USD","in_stock":false},{"title":"8' x 10'","offer_id":32707682435171,"sku":"SHBR07CALGY8X10","price":569.4,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1718\/8557\/products\/1-SHBR07CALGY8X10-1ove-handknotted-shag-rug-cala.jpg?v=1669250224"},{"product_id":"handknotted-shag-rug-presse","title":"Presse","description":"\u003cp\u003eNatural shag rug made by skilled artisans using time-honored techniques in Bhadohi, India\u003c\/p\u003e\u003cp\u003eNatural inconsistencies and slight variations in size are inherent in these unique, handwoven rugs\u003c\/p\u003e\u003c!-- details --\u003e\u003cp\u003eNatural shag rug made by skilled artisans using time-honored techniques in Bhadohi, India\u003c\/p\u003e\u003cp\u003eNatural inconsistencies and slight variations in size are inherent in these unique, handwoven rugs\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e100% New Zealand wool\u003c\/li\u003e\n\u003cli\u003ePlush pile (1\" to 1.5\" high)\u003c\/li\u003e\n\u003cli\u003eColor palette: royal blue, salmon pink, cornflower blue, dark dusty rose pink, slate gray\u003c\/li\u003e\n\u003cli\u003eTie-dyed with azo-free dyes in small batches for depth of color\u003c\/li\u003e\n\u003cli\u003eNatural shedding within the first month of use is to be expected - keep your non-rotary vacuum handy! \u003c\/li\u003e\n\u003cli\u003eThe shedding quantity and duration varies by foot traffic and rug construction\u003c\/li\u003e\n\u003cli\u003eShedding is typical for most rugs for the first 6-9 months\u003c\/li\u003e\n\u003cli\u003eDue to its handmade nature a 5% variance in size, color and texture is to be expected.\u003c\/li\u003e\n\u003cli\u003eThis shag rug is the real thing-entirely hand-knotted by expert weavers, which is rare, as even \"luxury\" retailers frequently sell less sturdy hand-tufted or hand-loomed substitutes\u003c\/li\u003e\n\u003c\/ul\u003e\u003c!-- notes --\u003e\u003cp\u003e\u003cb\u003eThe Collection\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eTaking cues from early nomadic techniques across the world, the Elemental Collection represents a foundational type of weave. Like the midcentury designers who loved them, these rugs prioritize the most essential elements of the form, and its original purpose: woven like a sheep's fleece, to keep a body warm.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Design\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003ePresse is a modern take on a shag rug, inspired by the graphic pop-art movement of the late fifties and rich, vibrant colors of the seventies. Its a statement piece, with an asymmetrical design and extra-large central medallion, and has been hand-washed multiple times to achieve extra-soft texture.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Material\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eNew Zealand wool is a premium wool beloved for its softness and long fibers. Like all wools, it has a hydrophobic layer which repels dust and dirt, and it has lanolin, which provides its trademark luster as well as protects the fiber from breaking or shedding. It's woven onto a sturdy cotton warp for added durability.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Maker\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eOur partner is a third-generation family-run weaving house in Bhadohi, India. They specialize in hand-knotted plush pile rugs, and their knowledge helped us improve the rugs' construction for strength and less shedding. We like their values, too: creating high quality product and taking good care of their team.\u003c\/p\u003e\u003c!-- Rug Care --\u003e\u003cul\u003e\n\u003cli\u003eDust and dirt that accumulate in your rug can erode the fibers over time. The best way to combat this is to take your rug outside and give it a good shake every couple of weeks. Depending on how large it is, you may need to recruit a friend to help. Also, be sure to get a rug pad-this helps to preserve your rug in spite of dirt.\u003c\/li\u003e\n\u003cli\u003eIf shaking it out isn't possible, you can vacuum it instead-just be cautious, and don't use a rotary vacuum, because it can damage the fibers. Once or twice a month, use the suction attachment gently, from side to side. Once or twice a year, flip your rug over and vacuum the back. To ensure equal wear and protect against walk patterns, change your rug's direction periodically.\u003c\/li\u003e\n\u003cli\u003eVacuum on low power with a non-rotary (no spinning brush) vacuum or suction attachment only.\u003c\/li\u003e\n\u003cli\u003eLightly vacuum the rug once a week \u003c\/li\u003e\n\u003cli\u003eOnce a year, let it sunbathe. Hang it in the sun for a few hours when it's hottest, and flip it over midway through, to expose both sides to direct sunlight. This sun-bleaching helps further sanitize the wool. It's a natural method to bleach and deodorize it.\u003c\/li\u003e\n\u003cli\u003eEvery 3-5 years, we recommend getting your rug professionally hand-washed. Please do not take it to get steam or dry cleaned-this will almost certainly damage the rug! Hand-washing requires the use of a pH-balanced shampoo, worked into the rug by hand with a soft-bristled brush, before being rinsed thoroughly. This process should be repeated a few times.\u003c\/li\u003e\n\u003cli\u003eUse a high-quality rug pad to absorb shock and reduce damage to the pile\u003c\/li\u003e\n\u003cli\u003eDue to the hand-crafted nature of our rugs, you can expect to see light shedding, matting, and signs of fiber and thread breakage over time. For high traffic areas, these effects may occur more quickly and easily.\u003c\/li\u003e\n\u003cli\u003eSpot cleaning instructions: \u003c\/li\u003e\n\u003cul\u003e\n\u003cli\u003eLightly dampen a paper towel or cloth with clean water\u003c\/li\u003e\n\u003cli\u003eGently blot the affected area with your damp towel or cloth to dilute the stain\u003c\/li\u003e\n\u003cli\u003eIf the stain persists, try using an unscented, citrus-free, clear soap to avoid bleaching the textile.\u003c\/li\u003e\n\u003cli\u003eRepeat this process until the stain is removed\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cli\u003eFrom time to time you may spot tiny flecks of dried hay or grass woven within the fibers-traces of the grazing pastures where the sheep once roamed. These can be removed by hand or with tweezers.\u003c\/li\u003e\n\u003cli\u003eBecause this rug is made from natural wool rich in lanolin, it may release a subtle sheep-like scent when damp. It's simply the fiber's natural character, and it will disappear once dry.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SHB","offers":[{"title":"5' x 8'","offer_id":32707712680035,"sku":"SHBR07PREOR5X8","price":377.4,"currency_code":"USD","in_stock":false},{"title":"6' x 9'","offer_id":32707712712803,"sku":"SHBR07PREOR6X9","price":485.4,"currency_code":"USD","in_stock":false},{"title":"8' x 10'","offer_id":32707712745571,"sku":"SHBR07PREOR8X10","price":701.4,"currency_code":"USD","in_stock":false},{"title":"9' x 12'","offer_id":39303256408163,"sku":"SHBR07PREOR9X12","price":917.4,"currency_code":"USD","in_stock":true},{"title":"10' x 14'","offer_id":39303256539235,"sku":"SHBR07PREOR10X14","price":1079.4,"currency_code":"USD","in_stock":true},{"title":"Swatch","offer_id":42400202162275,"sku":"FAKE-PSW-SHBR07PREOR","price":399.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1718\/8557\/products\/1-SHBR07PREOR9X12-1ove-handknotted-shag-rug-presse.jpg?v=1669773713"},{"product_id":"handknotted-shag-rug-pepper","title":"Pepper","description":"\u003cp\u003eNatural shag rug made by skilled artisans using time-honored techniques in Bhadohi, India\u003c\/p\u003e\u003cp\u003eNatural inconsistencies and slight variations in size are inherent in these unique, handwoven rugs\u003c\/p\u003e\u003c!-- details --\u003e\u003cp\u003eNatural shag rug made by skilled artisans using time-honored techniques in Bhadohi, India\u003c\/p\u003e\u003cp\u003eNatural inconsistencies and slight variations in size are inherent in these unique, handwoven rugs\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e100% New Zealand wool\u003c\/li\u003e\n\u003cli\u003ePlush pile (1\" to 1.5\" high)\u003c\/li\u003e\n\u003cli\u003eColor palette: warm vanilla beige, slate grey\u003c\/li\u003e\n\u003cli\u003eTie-dyed with azo-free dyes in small batches for depth of color\u003c\/li\u003e\n\u003cli\u003eNatural shedding within the first month of use is to be expected - keep your non-rotary vacuum handy! \u003c\/li\u003e\n\u003cli\u003eThe shedding quantity and duration varies by foot traffic and rug construction\u003c\/li\u003e\n\u003cli\u003eShedding is typical for most rugs for the first 6-9 months\u003c\/li\u003e\n\u003cli\u003eDue to its handmade nature a 5% variance in size, color and texture is to be expected.\u003c\/li\u003e\n\u003cli\u003eThis shag rug is the real thing-entirely hand-knotted by expert weavers, which is rare, as even \"luxury\" retailers frequently sell less sturdy hand-tufted or hand-loomed substitutes\u003c\/li\u003e\n\u003c\/ul\u003e\u003c!-- notes --\u003e\u003cp\u003e\u003cb\u003eThe Collection\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eTaking cues from early nomadic techniques across the world, the Elemental Collection represents a foundational type of weave. Like the midcentury designers who loved them, these rugs prioritize the most essential elements of the form, and its original purpose: woven like a sheep's fleece, to keep a body warm.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Design\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003ePepper is a modern take on a shag rug, inspired by midcentury minimalism, with a simple repeating geometric design and a soft blue-grey ground. It's been hand-washed multiple times to achieve extra-soft texture.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Material\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eNew Zealand wool is a premium wool beloved for its softness and long fibers. Like all wools, it has a hydrophobic layer which repels dust and dirt, and it has lanolin, which provides its trademark luster as well as protects the fiber from breaking or shedding. It's woven onto a sturdy cotton warp for added durability.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Maker\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eOur partner is a third-generation family-run weaving house in Bhadohi, India. They specialize in hand-knotted plush pile rugs, and their knowledge helped us improve the rugs' construction for strength and less shedding. We like their values, too: creating high quality product and taking good care of their team.\u003c\/p\u003e\u003c!-- Rug Care --\u003e\u003cul\u003e\n\u003cli\u003eDust and dirt that accumulate in your rug can erode the fibers over time. The best way to combat this is to take your rug outside and give it a good shake every couple of weeks. Depending on how large it is, you may need to recruit a friend to help. Also, be sure to get a rug pad-this helps to preserve your rug in spite of dirt.\u003c\/li\u003e\n\u003cli\u003eIf shaking it out isn't possible, you can vacuum it instead-just be cautious, and don't use a rotary vacuum, because it can damage the fibers. Once or twice a month, use the suction attachment gently, from side to side. Once or twice a year, flip your rug over and vacuum the back. To ensure equal wear and protect against walk patterns, change your rug's direction periodically.\u003c\/li\u003e\n\u003cli\u003eVacuum on low power with a non-rotary (no spinning brush) vacuum or suction attachment only.\u003c\/li\u003e\n\u003cli\u003eLightly vacuum the rug once a week \u003c\/li\u003e\n\u003cli\u003eOnce a year, let it sunbathe. Hang it in the sun for a few hours when it's hottest, and flip it over midway through, to expose both sides to direct sunlight. This sun-bleaching helps further sanitize the wool. It's a natural method to bleach and deodorize it.\u003c\/li\u003e\n\u003cli\u003eEvery 3-5 years, we recommend getting your rug professionally hand-washed. Please do not take it to get steam or dry cleaned-this will almost certainly damage the rug! Hand-washing requires the use of a pH-balanced shampoo, worked into the rug by hand with a soft-bristled brush, before being rinsed thoroughly. This process should be repeated a few times.\u003c\/li\u003e\n\u003cli\u003eUse a high-quality rug pad to absorb shock and reduce damage to the pile\u003c\/li\u003e\n\u003cli\u003eDue to the hand-crafted nature of our rugs, you can expect to see light shedding, matting, and signs of fiber and thread breakage over time. For high traffic areas, these effects may occur more quickly and easily.\u003c\/li\u003e\n\u003cli\u003eSpot cleaning instructions: \u003c\/li\u003e\n\u003cul\u003e\n\u003cli\u003eLightly dampen a paper towel or cloth with clean water\u003c\/li\u003e\n\u003cli\u003eGently blot the affected area with your damp towel or cloth to dilute the stain\u003c\/li\u003e\n\u003cli\u003eIf the stain persists, try using an unscented, citrus-free, clear soap to avoid bleaching the textile.\u003c\/li\u003e\n\u003cli\u003eRepeat this process until the stain is removed\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cli\u003eFrom time to time you may spot tiny flecks of dried hay or grass woven within the fibers-traces of the grazing pastures where the sheep once roamed. These can be removed by hand or with tweezers.\u003c\/li\u003e\n\u003cli\u003eBecause this rug is made from natural wool rich in lanolin, it may release a subtle sheep-like scent when damp. It's simply the fiber's natural character, and it will disappear once dry.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SHB","offers":[{"title":"4' x 6'","offer_id":41359654879331,"sku":"SHBR07PEPGY4X6","price":299.4,"currency_code":"USD","in_stock":false},{"title":"5' x 8'","offer_id":41359655600227,"sku":"SHBR07PEPGY5X8","price":377.4,"currency_code":"USD","in_stock":false},{"title":"6' x 9'","offer_id":32707750330467,"sku":"SHBR07PEPGY6X9","price":485.4,"currency_code":"USD","in_stock":true},{"title":"8' x 10'","offer_id":32707750363235,"sku":"SHBR07PEPGY8X10","price":701.4,"currency_code":"USD","in_stock":true},{"title":"9' x 12'","offer_id":32707750297699,"sku":"SHBR07PEPGY9X12","price":917.4,"currency_code":"USD","in_stock":true},{"title":"10' x 14'","offer_id":41359667953763,"sku":"SHBR07PEPGY10X14","price":1079.4,"currency_code":"USD","in_stock":true},{"title":"Swatch","offer_id":42400237617251,"sku":"FAKE-PSW-SHBR07PEPGY","price":249.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1718\/8557\/files\/1-SHBR07PEPGY9X12-1ove-handknotted-shag-rug-pepper.jpg?v=1710879172"},{"product_id":"elemental-collection-swatches","title":"Elemental Collection - Swatches","description":"\u003cp\u003e12\" x 12\" swatch, so you can get a feel for the texture and color of this rug\u003c\/p\u003e\n\u003cp\u003eSwatches can be returned and shipped back for free\u003c\/p\u003e\n\u003c!-- details --\u003e\n\u003cul\u003e\n\u003cli\u003eReturn your swatch for free, click \u003ca href=\"https:\/\/returns.revivalrugs.com\/#\/\" target=\"_blank\" rel=\"noopener noreferrer\"\u003ehere\u003c\/a\u003e to initiate\u003c\/li\u003e\n\u003cli\u003eStill have questions? Stop by our in-house \u003ca href=\"https:\/\/www.revivalrugs.com\/pages\/design-support\" target=\"_blank\" rel=\"noopener noreferrer\"\u003edesign support page\u003c\/a\u003efor a free consultation\u003c\/li\u003e\n\u003cli\u003eSlight color variations are organic and to be expected due to different dye lots\u003c\/li\u003e\n\u003cli\u003eSlight variations in color, length, weave, and pile height may occur between swatches and finished products due to their handmade nature.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!-- notes --\u003e\n\u003cb\u003eAbout the Collection\u003c\/b\u003e\n\u003cp\u003eTaking cues from early nomadic techniques across the world, the Elemental Collection represents a foundational type of weave. Like the midcentury designers who loved them, these rugs prioritize the most essential elements of the form, and its original purpose: woven like a sheep's fleece, to keep a body warm.\u003c\/p\u003e\n\u003cb\u003eAbout our Swatch Program\u003c\/b\u003e\n\u003cp\u003eWe’ve made swatches of some of our bestselling rugs so you can understand their texture and color up-close. Swatches cost $25 and shipping is free, as are returns. If you return your swatch to us, we’ll re-use it for the next customer to prevent waste.\u003c\/p\u003e","brand":"SHB","offers":[{"title":"Terrah","offer_id":39928623366243,"sku":"SHBR06TERBCSWATCH","price":20.0,"currency_code":"USD","in_stock":false},{"title":"Lais","offer_id":39928623431779,"sku":"SHBR07LAIBCSWATCH","price":20.0,"currency_code":"USD","in_stock":true},{"title":"Ehlias","offer_id":39928623562851,"sku":"SHBR07EHLBRSWATCH","price":20.0,"currency_code":"USD","in_stock":false},{"title":"Miran","offer_id":39928623464547,"sku":"SHBR06MIRBCSWATCH","price":20.0,"currency_code":"USD","in_stock":false},{"title":"Cala","offer_id":39928623497315,"sku":"SHBR07CALGYSWATCH","price":20.0,"currency_code":"USD","in_stock":false},{"title":"Presse","offer_id":39928623300707,"sku":"SHBR07PREORSWATCH","price":20.0,"currency_code":"USD","in_stock":true},{"title":"Herbe","offer_id":39928623235171,"sku":"SHBR07HERGRSWATCH","price":20.0,"currency_code":"USD","in_stock":true},{"title":"Joram","offer_id":39928623399011,"sku":"SHBR07JORBRSWATCH","price":20.0,"currency_code":"USD","in_stock":true},{"title":"Dahl","offer_id":39928623530083,"sku":"SHBR07DAHORSWATCH","price":20.0,"currency_code":"USD","in_stock":true},{"title":"Pepper","offer_id":39928623267939,"sku":"SHBR07PEPGYSWATCH","price":20.0,"currency_code":"USD","in_stock":true},{"title":"Rojda","offer_id":39928623333475,"sku":"SHBR07ROJBCSWATCH","price":20.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1718\/8557\/files\/1-SHBR07LAIBCSWATCH-1ove-elemental-collection-swatches_109833f5-9e4f-471f-8c9b-ed46e3b3e193.jpg?v=1721236813"}],"url":"https:\/\/www.checkout.revivalrugs.com\/collections\/elemental.oembed","provider":"Revival Rugs","version":"1.0","type":"link"}